"Your Next Collab Starts Here!"
Get jerky, get creative, and join the Big Chief fam.
"Your Next Collab Starts Here!"
Get jerky, get creative, and join the Big Chief fam.
Your Adventure + Big Chief = Brand Ambassador Magic
We’re on the hunt for bold, creative voices to join the Big Chief Brand Ambassador team.
Formerly known as the Creative Team, this crew lives and breathes adventure. Whether you shoot, film, create, or just know how to tell a great story – we want you!
No fancy titles needed, just passion, creativity, and a love for Big Chief.
As a Brand Ambassador, you’ll get:
- A full lineup of delicious Big Chief meat snacks.
- Exclusive gear to rock wherever you go.
- Your creativity, front and center on our channels.
Think you’ve got what it takes?
If your creative style aligns with the Big Chief spirit—bold, adventurous, and authentically Canadian—apply now to join our Brand Ambassador team!
Meet Our Ambassadors
Hi, I’m Abby! I am so lucky to get to blend my love of storytelling with my busy family
life. I’m married to my best friend, mom to two wild and wonderful boys, and “billet mom”
to a couple of hockey players each season. Life in our house is full of laughter, snacks,
and a whole lot of chaos – in the best way. I bring that same energy into the content I
create: fun, real, and made to bring people together.
Follow along on Instagram: @lovetheburns
Hey! I’m Brandon Johnson, a 24-year-old mountain biker originally from Calgary, Alberta, now living in Cumberland, BC. I race downhill and enduro across British Columbia and North America.
When I’m not on the bike, you’ll find me hiking, snowboarding, snowmobiling, or chilling at the lake. I love being part of the Big Chief Creative Team—bringing delicious jerky on all my adventures and sharing the experience with other jerky lovers and outdoor enthusiasts is a blast!
Follow the journey on Instagram: @bmorrisjohnson
Hi there! I’m Lexi—a stay-at-home, adventure-loving mama to two little ones. From lunch kits to road trips, Big Chief Jerky is a staple in our household. I’m super excited to be part of the Creative Team and to take you along on our family’s journey.
Follow our everyday adventures on Instagram: @lexxii86
Allison Caouette is a professional development coordinator supporting early childhood educators across Alberta—and the creative mind behind TrailingTots. Now calling Antler Lake home, Allison lives on an acreage where slow mornings, muddy boots, and patio hangs are part of everyday life.
Blending her background in early childhood education with real-life motherhood, Allison shares content that celebrates outdoor play, connection, and the beauty of raising kids close to nature. Whether it’s gathering around the patio, exploring the woods with her kids, or creating cozy moments at home, Allison brings a grounded, relatable voice to family living and content creation.
What is the Big Chief Ambassadors Program?




How It Works
- Apply Online: Tell us about yourself and your lifestyle.
- Get Selected: We choose ambassadors who embody the Big Chief spirit.
- Receive Your Welcome Kit: Packed with snacks and exclusive branded gear.
- Create & Share: Post authentic content that shows how Big Chief fuels your life.
- Tag Us & Engage: Use our hashtags and interact with the Big Chief community.
- Earn Rewards: Unlock free products, exclusive invites, and special perks.
Individuals who are active on social media, ready to showcase our brand on their online platforms, and willing to engage with content monthly.
Yes. Currently, we only support ambassadors based in Canada.
Yes, you must be 18 years or older.
Only individuals can apply.
We collaborate with your lifestyle and ask you to showcase our products naturally on your platforms, demonstrating how and where our products can be enjoyed.
Yes, social media activity is required.
- 3–5 pictures per month
- 1–2 reels (around 30 seconds) per month
- Monthly content updates and collaboration posts
- Ability to creatively stage and showcase our products
Early access to all Big Chief swag, new products, and other exclusive perks, you become the face of the brand.
Yes, product support is part of your ambassador perks.
Yes, if Big Chief has tickets or events in your city, you will be contacted first.
Fill out the form on our website.
No, applications are accepted year-round, but all contracts are annual.
You can expect a response within 10 business days.
Ambassador contracts last one year, unless otherwise decided by either party.
Yes, you can reapply for the program.
No, exclusivity is required.
Email us at Bigtaste@bigchief.ca.
Shots We Like
Individuals who are active on social media, ready to showcase our brand on their online platforms, and willing to engage with content monthly.
Yes. Currently, we only support ambassadors based in Canada.
Yes, you must be 18 years or older.
Only individuals can apply.
We collaborate with your lifestyle and ask you to showcase our products naturally on your platforms, demonstrating how and where our products can be enjoyed.
Yes, social media activity is required.
- 3–5 pictures per month
- 1–2 reels (around 30 seconds) per month
- Monthly content updates and collaboration posts
- Ability to creatively stage and showcase our products
Early access to all Big Chief swag, new products, and other exclusive perks, you become the face of the brand.
Yes, product support is part of your ambassador perks.
Yes, if Big Chief has tickets or events in your city, you will be contacted first.
Fill out the form on our website.
No, applications are accepted year-round, but all contracts are annual.
You can expect a response within 10 business days.
Ambassador contracts last one year, unless otherwise decided by either party.
Yes, you can reapply for the program.
No, exclusivity is required.
Email us at Bigtaste@bigchief.ca.